For home-service contractors: roofing, concrete coatings, plumbing, HVAC, also remodeling and landscaping
QuoteWell builds contractor websites and the lead-response and follow-up system behind them, so fewer calls, forms, and estimates sit unanswered while you are on the tools.
Free · Written reply within one business day · No obligation
7:42:00 AM · New request
7:42:06 AM · Auto-reply
Thanks Dave, we got your request and will call within 15 minutes. Want to pick a time instead?
Delivered ✓
Demo system. Illustrative example, not client results.
01 / The gap
Fifteen years of referrals, crews that show up, work that passes inspection. Then a website that looks like it was set up in an afternoon. Buyers notice the gap before they ever call. QuoteWell closes it: a site that carries the reputation, and a response system that answers every lead that lands on it.
If any of these sound familiar, that is the gap
02 / Selected work
Honestly labeled, and open to explore. No borrowed logos, no invented numbers.
A full roofing-contractor site: documentary photography, a services-to-quote path, and individual project pages, built to show the caliber a contractor's own site can reach.
Self-initiated showcase, sample content
Self-initiated roofing build, labeled sample content
A concept study in premium trade presentation: full-bleed grounds photography, editorial type, and a quote path built for a landscaping buyer.
Self-initiated, not client work
Self-initiated caliber study, labeled exactly that
Every project is exactly what the label says it is.
All work03 / What we do
Six things go into one build: the website, and the lead system that answers and follows up on everything it brings in.
What the site must say, to whom, and what it must make happen.
What the site must say, to whom, and what it must make happen.
Strategy
04 / The system, illustrated
The site brings the lead in. This is the machine that answers it, follows up, and keeps it from sitting unanswered, running on the tools you already pay for.
Illustrative demonstration. Fictional contacts and sample metrics. Not client results.
Dave R.
Missed call · 7:42 AM
Built to reply to every missed call and form in seconds.
Every lead, source, and stage in a single place, not five inboxes.
0:06
Sample response time
100%
Sample answered rate
38
Sample bookings
Sample bookings, 8 weeks
Response time, answered rate, and booked jobs, watched and improved.
Job's done and it looks great. Mind leaving a quick review? It takes 20 seconds and helps other homeowners find us.
Ethical review requests after real, completed jobs.
05 / The build
From $2,500Scoped up by page count, integrations, and complexity.
The price covers strategy, design, development, and launch, with acceptance criteria we both sign before work starts. If the finished system does not meet them, the balance is not due until it does.
Already have a website that works? The Revenue Recovery Sprint adds the response and follow-up system without a rebuild.
Beneath the surface
A website they can see. A system they can’t.
06 / The system
The difference between a booked job and a missed one is usually the first few minutes. Here is what those minutes look like when the system runs them.
7:42:00 AM
Form lands
A quote request comes in while the crew is still loading the trucks.
7:42:06 AM
System answers
Six seconds later the system texts back with a real next step, before the homeowner moves on to the next name.
Thanks for reaching out, Melissa. We got your request and will call within 15 minutes. Want to pick a time instead? Tap here.
Delivered ✓
7:51 AM
Owner sees it
The owner opens one place and sees the lead, the reply, and the booked slot together.
Demo system. Timestamps illustrate how the configured system responds; they are not client results.
Find out if this fits your businessThe standard
Your site should carry the same weight your work already does, on every device, in every search, in the first ten seconds.
Or open two demo builds and inspect them yourself.
07 / Process
One path, every project. No surprises after the deposit, no vague middle where work disappears.
Where leads leak today, in writing.
Fixed price, fixed timeline, signed acceptance criteria.
Configure before customizing. Proven parts, custom face.
Against the acceptance criteria, on real devices.
Thirty days of post-launch adjustment, included.
08 / Who does the work
QuoteWell is Ridge Nelson, a web studio in Northern Utah. You work directly with the person who designs it, builds it, and stands behind it, with a written acceptance test signed before any deposit. Because I am one person, not an agency, your project gets my full attention.
The best proof I can give you is the site you are reading right now. This is exactly the caliber your build gets.
More about the studioOr start with the free audit(Our studio)
Northern Utah
Domain, site, code, content, data. No monthly ransom to keep it online. If we ever part ways, every piece stays with you.
Not to win design awards. Every layout, line, and button earns its place by turning a visitor into a call, a form, or a booked estimate.
You work directly with the person responsible for strategy, design, implementation, and final delivery. No account manager relaying messages, no support queue, nothing shipped overseas.
It loads instantly on a job site with two bars of signal, because that is exactly where a homeowner opens it before they call.
The payment carries the risk, not you. The balance is not due until the system passes the acceptance tests we agree on in writing.
Zero invented testimonials, numbers, or awards. Everything here is either our own work or something we can show you live.
What you own
The site, the code, the data. All yours.
Pay once. Own it.
From $2,500
one time
$1,000 to $2,000
a month, $12,000 to $24,000 over 12 months
50% deposit
balance when the written acceptance criteria are met
Monthly
12 month plan
Agency figures are from one contractor marketing agency’s public price page, checked 16 October 2026. Their plans include ongoing work a one-time build does not, so compare what you need, not only the price.
10 / Pricing
A brand-new website built to bring in calls and quote requests: service pages, project photos, and a quote form that turns visitors into leads.
Includes
Terms
50 percent deposit, balance when the written acceptance criteria are met.
Start with the free auditPricing depends on trade, number of services, service area, integrations, and automation complexity. Scope is agreed in writing before any deposit. No guaranteed results. If the delivered system does not meet the written acceptance criteria, the remaining balance is not due until it does.
11 / FAQ
Still weighing fit, scope, or price? The free audit answers all three.
Start the free auditThe price is set by scope: pages, integrations and automation. The price covers strategy, design, development, launch, and thirty days of stabilization.
Ready when you are
A free Lead-Loss Audit shows where calls, forms, and estimates slip today. If nothing is worth fixing, we tell you that too.
Free audit ▪ 20 to 30 minutes ▪ Written summary either way
